The solution kit box is for illustration purposes only. All products are delivered digitally in Adobe PDF format.
The Customer Experience Solution Kit provides a complete set of tools, methods, and advice to help you analyze, plan, and implement your own project:
- Practical Improvement Tips: Insights and advice to help you analyze and improve your customer experience.
- Business case models: Models for finding your customer value and developing a business case.
- Methodology and project roadmap: Complete project methodology and implementation roadmap.
- Illustrated process models: Fully illustrated customer experience process models.
- Project management guidance: Step-by-step guidance to help you manage your project.
"ClearBrick has the perfect solution for the do-it-yourself project manager trying to resolve a company’s Customer Experience dilemma."
Jack Bowerman - Bowerman Consulting, LLC
Get Started Today: Download the FREE Quick Reference Guide
Get started by getting an overview of how to improve your customer experience. The customer experience quick reference guide provides a definition of the customer experience process, questions to help you diagnose your own customer experience capabilities, an overview of the ClearBrick method, sample customer initiatives, and an overview of the customer value compass; a business case model for finding your customer value.
The Quick Reference Guide Provides an overview of the key elements you'll need to get started:
- Customer experience process
- Customer experience diagnosis
- Project methodology
- Sample customer initiatives
- The Customer Value Compass
Explore the Customer Experience Solution Kit
Contents of the Customer Experience Solution Kit
Customer Experience Quick Reference Guide
An Overview of How to Improve Your Customer Experience. 16 pages.
The customer experience quick reference guide provides a definition of the customer experience process, questions to help you diagnose your own customer experience capabilities, an overview of the ClearBrick method, sample customer initiatives, and an overview of the customer value compass: a business case model for finding your customer value.
Make Your Customers Sing!
Tips for Improving Your Customer Experience. 28 pages.
Great customer experiences don’t happen by accident; they require attention to details and a process perspective. Companies that define their customer experience as a process are better equipped to analyze, optimize and differentiate the customer experience. Make Your Customers Sing! provides straight forward tips to improve your customer experience process.
Tips for Improving Your Customer Attraction Capabilities. 28 pages.
Attracting customers to your business requires more than just putting on a pretty face. Get Attractive provides tips for improving your customer attraction capabilities.
Tips for Improving Your Customer Interaction Capabilities. 28 pages.
Mastering the customer interaction requires a balance of art and science. Get in Touch provides ten tips for improving your customer interaction capabilities.
Tips for Improving Your Customer Cultivation Capabilities. 28 pages.
You work hard to get the customers that you have. Now comes the hard part: Keep them coming back. Cultivate What you Sow provides tips for improving your customer cultivation capabilities.
Customer Attraction Made Clear
A process map for diagnosing the customer attraction process.
Customer attraction is a process! Our ‘Made Clear’ posters illustrate the process and provide helpful tips, perspectives and definitions.
Customer Interaction Made Clear
A process map for diagnosing the customer interaction process.
Customer interaction is a process! Our ‘Made Clear’ posters illustrate the process and provide helpful tips, perspectives and definitions.
Customer Cultivation Made Clear
A process map for diagnosing the customer cultivation process.
Customer cultivation is a process! Our ‘Made Clear’ posters illustrate the process and provide helpful tips, perspectives and definitions.
Customer Experience Field Guide
A comprehensive guide for improving your customer experience. 130 pages.
The Field Guide is a comprehensive step-by-step instruction manual for analyzing, planning and implementing your own customer experience capabilities. The field guide includes how-to instructions for defining the customer experience lifecycle, creating your vision, determining project scope, choosing the project approach, and creating the project charter. A complete methodology provides step-by-step instructions through the three major phases of the project: Analyze & Plan, Design & Build, and Implement & Manage.
Customer Experience Roadmap
A roadmap to improving your customer experience.
The Customer Experience Road Map is a 25" x 50" poster that provides a visual overview of the phases and activities required to complete your customer experience project. The road map includes brief descriptions of ten common customer experience initiatives such as customer segmentation, customer analytics, and retention management. Use the roadmap as your visual guide to plan and track progress.
The Customer Initiative Map
Linking customer initiatives to company value.
Customer experience initiatives can come in many shapes and sizes. The Customer Initiative Map provides an overview of ten customer initiatives and links them to key value drivers.
The Customer Value Compass
Find your way to customer value.
Project success often means staying focused on the goal. The Customer Value Compass provides that focus by visually linking key customer activities to business value.
The Customer Experience Solution Kit
A complete set of tools, methods, and advice to help you diagnose, plan, and execute your own customer experience improvement project.
The Customer Experience Solution Kit contains all of the components to help you diagnose, plan, and execute your own customer experience improvement project:
- Customer Experience Quick Reference Guide: An Overview of How to Improve Your Customer Experience
- Make Your Customers Sing!: Tips for Improving Your Customer Experience
- Get Attractive: Tips for Improving Your Customer Attraction Capabilities
- Get In Touch: Tips for Improving Your Customer Attraction Capabilities
- Cultivate What You Sow: Tips for Improving Your Customer Cultivation Capabilities
- Customer Attraction Made Clear: A process map for diagnosing the customer attraction process
- Customer Interaction Made Clear: A process map for diagnosing the customer interaction process
- Customer Cultivation Made Clear: A process map for diagnosing the customer cultivation process
- Customer Experience Field Guide: A comprehensive guide for improving your customer experience
- Customer Experience Roadmap: A roadmap to improving your customer experience
- The Customer Initiative Map: Linking customer initiatives to company value
- The Customer Value Compass: Find your way to customer value