Friday, October 23, 2009

Winners of Tour de BBQ Drawing Chosen

Kansas City, MO - October 23, 2009 - ClearBrick LLC and Andrew Reise Consulting (ARC) announced today that they have chosen the winners of their prize drawing held in conjunction with the Tour de BBQ bicycle ride held October 3rd, 2009 benefiting the Lance Armstrong Foundation and the University of Kansas Cancer Center.

Participants of the 2009 Tour de BBQ were given the opportunity to register for a drawing sponsored by ClearBrick and Andrew Reise Consulting to win either a professional ClearBrick cycling jersey (a $100 value, men’s & women’s styles), or a complimentary copy of ClearBrick’s Customer Experience Solution Kit (a $595 value).

Entries for the drawing were collected on the day of the event at the ClearBrick & Andrew Reise booth at the LIVESTRONG Pavilion at Hale Arena. Participants could also register to win through ClearBrick’s website for two weeks after the event.

Winners for the drawing were chosen through a random selection process. The winners of the prizes will be contacted by email and the prizes will be sent to them in the coming weeks.

About ClearBrick LLC and Andrew Reise Consulting

ClearBrick LLC is a Kansas City based independent business and market research company that provides practical customer experience improvement advice and insight. ClearBrick publishes pragmatic customer experience solutions that enable a business of any size to evaluate and implement their own customer experience improvement projects.

Andrew Reise Consulting, also a Kansas City based firm, provides companies with a multi-talented, expert team of senior business consultants who integrate into your company culture, become a strong extension of your leadership organization and deliver strategy, leadership, and innovative solutions to your most important complex and challenging initiatives.

About the LIVESTRONG Army of Kansas City

The LIVESTRONG Army of Kansas City unites cancer survivors, family, friends and caregivers together to collectively work to make a difference in the fight against cancer throughout the Kansas City region. Through advocacy efforts, awareness campaigns and fundraisers we believe we can make cancer a priority and reduce the burden of cancer.

About the Lance Armstrong Foundation

The Lance Armstrong Foundation seeks to inspire and empower people affected by cancer. They believe that unity is strength, knowledge is power and attitude is everything. They provide the practical information and tools people with cancer need to live life on their own terms. They take aim at the gaps between what is known and what is done to prevent suffering and death due to cancer. The LAF is pursuing an agenda focused on: prevention; access to screening and care; improvement of the quality of life for cancer survivors; and investment in research. Founded in 1997 by cancer survivor and champion cyclist Lance Armstrong, the LAF is a registered 501(c)(3) nonprofit organization located in Austin, Texas.

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Friday, September 18, 2009

ClearBrick and ARC Join the Tour de BBQ

Kansas City, MO - September 18, 2009 - ClearBrick LLC and Andrew Reise Consulting (ARC) are proud to announce that they have teamed up to become an official sponsor of the inaugural Kansas City Tour de BBQ bicycle ride benefiting the Lance Armstrong Foundation and the University of Kansas Cancer Center.

The 2009 Tour de BBQ will take place on October 3rd in conjunction with the 30th Annual American Royal Barbecue competition. The ride will include hundreds of enthusiastic cyclists, both professional and recreational, with two routes to choose from: a 15-mile route touring five BBQ restaurants and a 60-Mile route visiting 15 area BBQ restaurants.

Interested riders can still register for the event at www.TourdeBBQ.com.

The event will begin and end at Hale Arena in Kansas City. After the ride, food, beverage, and live entertainment will be available at the LIVESTRONG Pavilian at Hale Arena from noon to 2:00pm. Erica Brown, Coordinator of the LIVESTRONG Army of Kansas City, also indicated that there would be live entertainment for the event, including a potential appearance of Lance Armstrong himself.

The event will have an added bonus for ClearBrick LLC as well. ClearBrick will be sponsoring its own cycling team for the ride. "As an avid cyclist who takes tremendous pride in Kansas City - I wanted to do something special for this event," said Robert Howard, Founder & Chief Executive of ClearBrick LLC. To commemorate the event, ClearBrick has purchased several customized ClearBrick cycling jersey's for the event. "Not only will you see a team of cyclists showcasing the ClearBrick jerseys and riding for a great cause, we'll be giving participants a chance to win a few of the jerseys plus a copy of our Customer Experience Solution Kit at the event," Mr. Howard added.

To commemorate the first-ever Tour de BBQ bicycle ride, ClearBrick and Andrew Reise will be handing out complimentary vinyl cling stickers at their booth inside Hale Arena. "As a cyclist myself, I know that 60 miles in the saddle can make your 'ends' burn. As a way to honor the event we'll be handing out stickers that exclaim 'I got my ends burnt at the Tour de BBQ'," said Mr. Howard. Anyone interested in getting one of these stickers can visit the ClearBrick Andrew Reise booth inside Hale Arena on the day of the event. "We are very excited about becoming sponsors of this event," said Jeff Lewandowski, Co-Founder of Andrew Reise Consulting. "Not only is it a great way to experience the best of Kansas City - it's for a great cause.”

As Kansas City-based companies, ClearBrick and Andrew Reise are strong supporters of the Kansas City community and the LIVESTRONG Army of Kansas City. Through their contributions and support of important events such as the Tour de BBQ, they strive to continue to make Kansas City one of the nation's great places to live, work, and play.

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Thursday, May 1, 2008

Secrets To Success In A Soft Economy

Businesses finding it difficult to compete on product, price, placement, or promotion can turn to customer experience management for differentiation.

Lenexa, Kansas – May 1, 2008… With a continuing bleak economic outlook and weakening consumer sentiment, business are looking for an edge anywhere they can get one. Businesses that are finding it difficult to compete on product, price, placement, or promotion in this environment can now turn to customer experience management for differentiation.

Robert G. Howard and ClearBrick LLC introduced today 7 Steps to Customer Experience Domination; a step-by-step guide to help any company to develop and implement a compelling customer experience differentiation strategy. The newly released business solution outlines seven clear steps that can help any business to develop a compelling customer experience strategy, identify opportunities, and translate ideas into actionable results.

In today’s economy, businesses are competing hard to gain any competitive advantage. “By establishing an emotional connection with the customer, businesses can improve loyalty, increase wallet share, improve advocacy, and grow revenue and profits,” said Robert G. Howard, Founder & Chief Executive of ClearBrick LLC. With so much at stake, customer experience management is quickly becoming the new competitive battleground for businesses seeking an edge.

Without a compelling and differentiated customer experience, consumers tend to revert to commodity buying behaviors; the consumer will tend to wait for the next sale or promotion and buy from the lowest bidder with little or no loyalty to any single business. Conversely, customers are willing to pay a premium for goods and services that are emotionally important to them; a phenomenon that was covered in depth in the best selling book Trading Up by Michael Silverstein and Neil Fiske. To compete in a soft economy, businesses are turning to customer experience management to create that increasingly important emotional connection with their customers.

ClearBrick’s latest business solution helps companies to navigate the complexities associated with customer experience management. 7 Steps to Customer Experience Domination incorporates proven methods into clear and pragmatic recommendations to help businesses to succeed with customer experience management. The solution is highly adaptable and configurable to meet the unique needs of any business. “ClearBrick has the perfect solution for the do-it-yourself project manager trying to resolve a company’s Customer Experience dilemma,” said Jack Bowerman of Bowerman Consulting LLC.

Robert G. Howard is the Founder and Chief Executive of ClearBrick LLC. ClearBrick blends field-proven business experience with timely and relevant market research to create pragmatic solutions that are packaged for execution. ClearBrick can be found online at www.clearbrick.com.

About ClearBrick LLC: ClearBrick was founded by Robert G. Howard in 2006. Mr. Howard is an experienced business advisor and management consultant with over 20 years of experience. ClearBrick is committed to providing quality products and services for the do-it-yourself business professional. ClearBrick is headquartered in Lenexa, Kansas and is supported by business professionals across the United States.

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Monday, June 4, 2007

Businesses Can Now DIY with ClearBrick

ClearBrick LLC announced today the launch of their Do-It-Yourself Business Solution Center; an entity that provides world-class advice, methods, and tools that enable a business of any size to diagnose, plan, and implement their own business improvement projects.

ClearBrick will target a growing do-it-yourself trend in the business industry. Small and medium enterprises are increasingly relying on resources available on the internet to improve and grow. In addition, larger businesses have been building their internal capacity to do work that was traditionally handed to consultants. As a result, businesses are increasingly seeking proven advice and tips to support their internal business improvement projects.

“Small and medium businesses often can't afford or access world-class consulting tools, tips and advice,” said Robert Howard, Founder and Chief Executive of ClearBrick LLC. “By incorporating field-proven consulting experience and methods into do-it-yourself solutions, we’re changing the economics of professional advice.”

Initial feedback for ClearBrick has been very positive: “ClearBrick creates the most innovative business model for today’s consulting needs of SME’s – A highly affordable, accessible, and dynamic business consulting services through DIY,” said Andrew N. K. Chen, Associate Professor, University of Kansas School of Business. “The content is terrific and it all makes logical sense,” said Chris Cassaday, Vice President, Investments, UBS Financial Services Inc.

ClearBrick’s products and services include do-it-yourself solutions, research and multimedia broadcasts. ClearBrick’s products and services are available through their web site at www.clearbrick.com.

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